THE PREMISE BY DRAMBUIE UNVEILS WINNING DESIGN IDEA

“THE DISPENSARY”

The verdict is out!

Following a succession of innovative and original entries, Drambuie is delighted to announce ‘The Dispensary’ as the triumphant winner of THE PREMISE 2011 competition www.thepremise.com.au

 

Victorious eastern suburbs winners Matilda Swan (23) and Simon Connett (24), created their vision for a trendy apothecary inspired bar, thanks to Drambuie’s rich history in folklore as a medicinal elixir.

“As the Drambuie story goes, Bonnie Prince Charles Stuart requested the Royal Apothecary to develop a mysterious elixir of expensive, rare, and delicious herbs and spices to keep up his hopes and strengths during battle” says Simon. “The idea of creating a traditional apothecary, with a modern twist, evoked powerful design qualities for us, as well as tying in perfectly with the Drambuie story. Our bar will be a stylish and exclusive dispensary, set in a spectacular location that is designed to attract Sydney’s elite, where the Drambuie elixir can be tasted, savoured and dispensed once more.”

 

The fit out will marry Drambuie’s classic style with modern elements to achieve a unique and sumptuous effect. Dark recycled woods, supple leather bound club chairs and traditional apothecary style cabinets invite relaxation. Further decorative touches include customized medicine drawers, recycled chemist bottles, traditional glass jars, mortar and pestles and old-world scales to complete the atmosphere of opulence.

“We want to showcase the intricate details and ambience of ‘The Dispensary’ throughout the drinks menu also, with a selection of delicious Drambuie cocktails featuring fresh herbs and fruits” Matilda adds. “Many of these herbs we want to hand grow in the bar itself to stay true to the rich traditions of apothecary. Each of these exclusive concoctions will be versatile, making them perfect for both the cooler or warmer weather on stunning Sydney Harbour.”

Matt Thurlow, Spokesperson for Drambuie says all the team is very excited to see the final design come to life. “Simon and Matilda have developed a creative and exclusive bar concept inspired by the Drambuie brand values of passion and mystery and we’re sure Sydney-siders are going to have a lot of fun visiting this venue!”

 

THE PREMISE is brought to you courtesy of Drambuie.

Log on to The Premise Facebook page http://www.facebook.com/ThePremise to follow the build of ‘The Dispensary’

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5 thoughts on “THE PREMISE BY DRAMBUIE UNVEILS WINNING DESIGN IDEA

  1. Freddy Nagura

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    Reply
  2. fbop

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  3. splashtop

    Today, I went to the beachfront with my kids. I found a sea shell and gave it to my 4 year old daughter and said “You can hear the ocean if you put this to your ear.” She put the shell to her ear and screamed. There was a hermit crab inside and it pinched her ear. She never wants to go back! LoL I know this is completely off topic but I had to tell someone!

    Reply

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